Registering My Business Name

Yes. I finally did it. I finally registered a business name. For a little over a year, I sat and sat on this.

I created the name on a plane ride to LA last year when I attended the ADCOLOR awards. Magic happens when electronics are taken away and all you have is a pen and paper.

I definitely felt empowered afterwards. I think the small steps are really the important ones because it all makes up the bigger picture. Plus, isn’t life really just a bunch of small steps?


I got caught up in the name thing. I know a few future business owners that are in the ‘trying to decide on a name stage’ lol. It’s definitely important. After all, it is your baby. I really just wanted to use this post to encourage others to also solidify something that you’ve been putting of due to fear or procrastination.